youtubevid

There’s plenty of free advertising out there on the net. You can be the first expert to add your employment law video to youtube.com, bring traffic to your website and gain new clients. Here’s how -

1. Backdrop – shelves with law books are always good. Law books demonstrate that you know what you are talking about and that you are a lawyer. Clients need to know this. Avoid having law books of various colors – this detracts from your message.

2. Answer a burning question that everyone has like “What qualifies as sexual harassment?” Begin your explanation by incorporating the question or a part thereof in your first sentence.

3. Hold your torso perfectly still during filming. This shows that you are serious and enhances credibility.

4. Wear a suit.

5. Clasp your hands (Trim nails and make sure they are clean and avoid flashy watches/rings, jewelry, however).

6. Pause after each sentence and sometimes in the middle of sentences.

7. Use close-up to draw your viewers in and when topic gets more serious.

8. Know how to edit your film so you don’t end up taking 100+ takes for your 2 minute message. Don’t know how to edit? Learn how to at lynda.com.

9. Keep it brief.

10. Show your website at the beginning and the end.

11. Embed video in your website.

Do you enjoy singing – then make an employment law song.

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